The post you will find in this "About DM Deja vu" link announced our new "DM Deja vu" Blog on January 18, 2012.
Since we have been around for a while and have been a part of the dramatic changes in direct and digital marketing, we think a blog about how advertising used to be executed compared to a real or hypothetical "today" scenario for a real or comparable company is a lot more interesting than the usual talking head stuff.
To make this new blog even spicier, I invited a long time colleague of mine to co-author this Blog. He is another Steve (O'Driscoll) who is a respected marketer and published author who will contribute with his perspective, experience and a bit of a reality check on the same topics that I rattle on about. Please follow this link, "About DM Deja vu", catch up on our previous posts and enjoy!
Steve Emory
Since we have been around for a while and have been a part of the dramatic changes in direct and digital marketing, we think a blog about how advertising used to be executed compared to a real or hypothetical "today" scenario for a real or comparable company is a lot more interesting than the usual talking head stuff.
To make this new blog even spicier, I invited a long time colleague of mine to co-author this Blog. He is another Steve (O'Driscoll) who is a respected marketer and published author who will contribute with his perspective, experience and a bit of a reality check on the same topics that I rattle on about. Please follow this link, "About DM Deja vu", catch up on our previous posts and enjoy!
Steve Emory
